Save your logo

on sabato 1 novembre 2008

Nowadays, fashion and nature are closely related. Besides the animalier textures used for the dresses, a crocodile means LaCoste, a puma reminds you of a sweaty T-shirt, a dear of Abercombie&Fitch, for example.

According to this trend, the Global Environment Facility has launched the campaign "Save your logo" in order to stimulate the firms to save the animal which inspires their brands. Fortunately, for the prestige of the enterprise and for the future of those furry animal, some good results have been seen.